SBM’s Creative Agency, Point, produced award winning work with toy manufacturer Slida to bring to life the 3D puzzle toy and generate retail buyer sales for the manufacturer.

The toy carved out a new niche in the market, sliding 3D puzzles, and therefore needed a strong visual brand to represent the new category. Point Creative Agency aimed to not only add life to the actual product but also bring the brand to life and illustrate just how fun, dynamic and versatile the Slida range is!

Developing a brand guideline (including a custom Slida font), Point Creative Agency implemented the look and feel over a wide range of collateral. This included packaging, promotional and POS material, corporate branding, and exhibition space design.

SBM’s Indigo Print Centre printed all marketing and corporate material, making sure the colour and vibrancy of the brand and image remained intact, helping the Slida brand start to build momentum and continuity in the market place.

ClientSlidaServicesPackaging, promotional and POS material, corporate branding, exhibition space design and

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